Build an Amazon Affiliate Site With WordPress
Affiliate marketing is one of the most popular ways of making money online. Recently, Amazon’s affiliate program has been gaining ground at an increasingly fast rate, thanks to its rapid expansion into a bunch of new countries.
With many ready and willing to become affiliates of one of the biggest eCommerce sites in the world, there are a lot of people looking for a quick way to get their affiliate businesses up and running with minimal fuss. So, today we’ll cover the basics of what you need to get started, and some of the premium Amazon affiliate marketing WordPress themes and plugins on offer.
The first thing you need to know about is WordPress, which is the CMS of choice for most affiliate marketers, thanks to its easy-to-use nature and effective SEO capability. It’s a safe bet to assume this stable platform will be right for you, as it has been, and remains so widely used by websites of all kinds.
What you should be looking for in a WordPress theme
Picking a WordPress theme sounds easier than it looks. That’s why we’ve put this guide together to help.
A lot of people get overwhelmed by the plethora of options available when searching for WordPress themes on their own. It can be confusing trying to figure out whether you need a general eCommerce theme, a more focused affiliate theme, specifically tailored to Amazon, or a multipurpose theme that can technically do everything, but might be tricky for a newcomer to use.
The aim of this guide is to pair you with the best theme, and/or plugins you need to be the best Amazon affiliate you can be.
You’ll need a theme that’s:
- Compatible with Amazon: Pretty obvious. Some themes will be designed specifically for that market and affiliate program, others will have it as an option among others, like eBay.
- Secure: Up to the WP security standards, with regular updates released.
- Responsive: Websites can’t not be responsive these days. Your theme not working well on mobile will negatively affect your ranking on Google, not to mention the experience for customers who probably won’t return.
- Relevant features/options: Will your customers want to compare products by price in search results? Ask yourself questions like these, and make sure those features are included on the theme you ultimately choose.
- Easy to configure: Think of your own skillset, and be realistic about it. If you’re not so technical, and you’re not keen on hiring a developer, perhaps a drag and drop style theme will better suit you, and perhaps not a multipurpose theme.
- Fast loading: You’re primarily showing images and write-ups of products. You want that stuff to be the focus, rather than a flashing banner or 3D rotating logo. I’m exaggerating, because I know you’d never do such things, but make sure your site doesn’t waste power loading anything unnecessary. Again, slow load times will affect your Google ranking. Aim for an experience that’s buttery smooth. Perhaps even prioritize Google AMP compatibility to improve the mobile experience.
- Well-designed: So, if someone’s going to buy from your site rather than Amazon itself, your site better look good. Amazon is a big marketplace that prioritizes – today, at least – speed and information over prettiness. Have a point of difference from that. Give your visitors a reason to choose your site over another’s, including going straight to Amazon itself.
The themes you need to know about
Amazon affiliate themes are, in most cases, just normal eCommerce affiliate themes, but some have features built specifically for the Amazon experience.
The below list is made up of items that are popular and quite beloved, and some that are hidden gems, and less well known.
For a List of Best Themes visit ENVATO Blog